Decisions have a lifespan. Most companies find out late.
Long-form on how decisions go stale between teams, what the research actually measures, and what we have not proven yet.
7 min read
Nine months
The spacecraft was off course within days of launch. Nothing about it looked wrong for the next nine months. Companies lose money the same way.
6 min read
Nobody could see who needed to know
McKinsey asked 1,259 executives about the decisions that cross team lines. A third said those decisions come out well and on time. The stated reason is worth reading twice.
7 min read
Faster, and further apart
AI made every team quicker at producing work. It did nothing to the speed at which work moves between teams. The gap between those two rates is where 2025 went.
6 min read
Companies tolerated this for fifteen years
The research on cross-team communication failure is from 2013 and 2019. Nothing was done about it, and that was a rational decision until about two years ago.
6 min read
The statistic we do not have
Every number on this site measures something adjacent to our problem. None of them measures our problem. Here is what we are doing about that.